SEO — search engine optimisation
- Technical SEO audit & fixes
- Keyword research & strategy
- On-page optimisation
- Content strategy & blog plan
- Local SEO & Google Business Profile
- Backlink building
- Monthly ranking reports
- Core Web Vitals monitoring
Get found.Get followed.Get results.
SEO, SMO, GEO and PEO — a full-funnel marketing system that builds visibility, brings in qualified leads, and compounds over time.
Overview
The full-funnel approach
Most businesses treat digital marketing as separate activities — post on Instagram here, some SEO there, an ad now and then. That gets average results at best.
We build an integrated presence: SEO drives organic discovery, social builds trust, GEO gets you into AI-powered answers, and PEO covers every other engine your audience uses.
The result isn’t just more traffic. It’s the right traffic — people actively looking for what you offer, arriving through channels that keep working when you pause spending.
- SEO
- Rank on Google for what your customers already search.
- SMO & GEO
- Build a trusted audience, and get cited by ChatGPT, Gemini and AI search.
- PEO
- Visibility across every search engine and platform you target.
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What we deliver
One system, four engines.
SEO builds the foundation, SMO builds the community, GEO captures AI search, and PEO makes sure nothing is missed.
SMO — social media optimisation
- Profile optimisation (Instagram, Facebook, LinkedIn, YouTube)
- Content calendar planning
- Post design & copywriting
- Hashtag strategy & research
- Community management & engagement
- Stories and Reels strategy
- Competitor analysis
- Monthly performance reports
GEO — generative engine optimisationNew
GEO ensures your brand gets cited and recommended by AI tools like ChatGPT, Gemini, Perplexity, and Google AI Overviews — one of the fastest-growing ways people now discover businesses.
- Brand entity building & structured data
- Authority content optimisation
- Citation and mention strategy
- AI training data alignment
- E-E-A-T signal improvement
- AI search result monitoring
- Conversational query optimisation
- Knowledge panel optimisation
PEO — performance engine optimisationAdvanced
PEO goes beyond Google — optimising your presence across Bing, DuckDuckGo, YouTube Search, App Stores, and emerging search platforms where your audience is increasingly discovering brands.
- Multi-engine search presence audit
- YouTube SEO & video optimisation
- Bing & alternative engine setup
- App Store Optimisation (ASO) if applicable
- Voice search optimisation
- Featured snippet targeting
- People Also Ask optimisation
- Cross-platform visibility reporting
Monthly packages
Plans for every stage.
Monthly retainers with no lock-in contracts and no hidden fees. Upgrade or cancel any time.
For new businesses
Starter
₹5,000/month
Small businesses and startups building their digital foundation
- Included: SEO — Basic on-page optimisation
- Included: SMO — 3 social platforms managed
- Included: 8 social media posts/month
- Included: Keyword tracking (up to 20 keywords)
- Included: Google Business Profile management
- Included: Monthly performance report
- Not included: GEO
- Not included: PEO
- Not included: content creation (copy only)
- Not included: paid ads management
Most chosen
Growth
₹10,000/month
Businesses ready to scale their digital presence seriously
- Included: SEO — Full on-page + off-page optimisation
- Included: SMO — All major platforms managed
- Included: 16 social media posts/month
- Included: Reels/video content strategy (2/month)
- Included: Keyword tracking (up to 50 keywords)
- Included: GEO — Basic entity and citation building
- Included: Google Business Profile + local SEO
- Included: Competitor analysis (monthly)
- Included: Backlink outreach (5 links/month)
- Included: Detailed monthly report + strategy call
- Not included: PEO
- Not included: paid ads management
For established brands
Scale
₹20,000/month
Established businesses wanting maximum digital visibility across all channels
- Included: Full SEO — Technical + on-page + off-page
- Included: SMO — All platforms + community management
- Included: 24 social media posts/month
- Included: Reels/video content strategy (4/month)
- Included: Keyword tracking (unlimited)
- Included: GEO — Full generative engine strategy
- Included: PEO — Multi-engine visibility optimisation
- Included: Backlink building (15+ links/month)
- Included: Content creation (2 blog posts/month)
- Included: Paid ads strategy consultation
- Included: Weekly progress updates
- Included: Priority support + dedicated manager
- Included: Quarterly strategy review
Packages are monthly retainers billed in advance. Allow at least three months for meaningful SEO results. Paid ad budgets are separate and billed by the platform.
Discuss a custom package→How we work
Marketing that compounds, not campaigns that expire.
- 01
Audit & discovery
A full audit of your website SEO, social performance, rankings, competitor gaps and AI-search visibility. We start from what’s real.
- 02
Strategy & roadmap
A 90-day roadmap across every active channel — what we’ll do, when, and why — agreed with you before we start.
- 03
Foundation setup
Technical fixes, profile optimisation, content structure, entity building and tracking — the base everything else needs.
- 04
Execution & content
Posts go out, pages get optimised, links get built, AI citations get tracked. Work happens every week.
- 05
Report, review & refine
A monthly report with real numbers and a strategy call to keep what works, fix what doesn’t, and plan the next month.
Why Blue Log
Why Blue Log drives better marketing results.
- 01
We practise what we teach
Blue Log runs its own SEO, SMO and GEO campaigns to grow this business. That means current knowledge, not outdated theory.
- 02
Ready for AI search
Most agencies haven’t caught up with AI search yet. We’ve been building GEO strategies since generative engines went mainstream.
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Tech and marketing together
Because we also build websites and software, our recommendations are technically sound — nothing that can’t be implemented on your site.
Common questions
Digital Marketing and SEO: your questions answered.
The questions we get asked most, answered the way we would on a call. If yours isn’t here, ask us directly.
01How long does SEO take to show results in Madurai?
Google Business Profile and map-pack improvements often show within 4 to 8 weeks. Organic rankings for specific long-tail searches typically take 3 to 6 months, and competitive city-wide terms take 9 months or more.
02What does SEO cost per month?
Local SEO retainers generally start around ₹15,000 per month depending on how competitive your category is and how much content work is involved. We agree deliverables upfront rather than billing for unspecified effort.
03Can you guarantee first page rankings?
No, and nobody honestly can — Google does not sell or guarantee positions. Any agency promising a guaranteed number one ranking is either misleading you or targeting terms nobody searches for.
04Is SEO or Google Ads better for my business?
Ads produce enquiries immediately but stop when you stop paying. SEO takes months but compounds. Most local businesses do best running ads for immediate leads while SEO builds underneath.
05Do you handle Google Business Profile?
Yes. For city-based searches the map results sit above everything else, so claiming and fully optimising your profile — categories, photos, services and reviews — is usually the highest-return work we do.
Free audit
Start with a free audit.
We’ll show you where your digital presence stands today and what it would take to lead your market.
Start aproject